When consumers find out cows are on concrete instead of grass, consumers feel betrayed,” notes Bernard Rollin, faculty member at Colorado State University and an expert on the animal-rights movement. “Why not tell the truth?”
linkWhen consumers find out cows are on concrete instead of grass, consumers feel betrayed,” notes Bernard Rollin, faculty member at Colorado State University and an expert on the animal-rights movement. “Why not tell the truth?”
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